Serious Business

As AI tools become integral to software development, teams face a critical choice: How should humans and AI collaborate? This session introduces a practical framework with three distinct collaboration models—AI-Assisted, Hybrid, and Agent-Driven—each [...]

Most marketing teams already use AI in their daily work. Copy is written with assistants, visuals are generated with AI tools and optimisation happens in separate systems. These uses create local speed, but [...]

You don’t learn AI from a book — you learn it by doing. Successful organisations ensure that everyone, not just IT, can work with AI and technology. As a former competitive athlete, Maartje [...]

RFP responses are often slow, fragmented, and driven by last-minute pressure. This session shows how AI supports the full RFP lifecycle: extracting requirements, analysing tenders, identifying win themes, and generating structured, high-quality proposal [...]

Most organisations already use AI — whether they planned it or not. Copilots appear, prompts spread across chats and documents, and AI tools slip into daily work without ownership, guardrails, or clear value. [...]

Beyond existential fears, AI presents an immediate challenge: it dramatically lowers the barrier for enacting harm, acting as a powerful "co-creator of evil". This session confronts this uncomfortable reality, moving beyond simplistic guardrails [...]

Stop theorizing and start doing. This hands-on workshop takes you through the complete lifecycle of implementing a practical AI solution, from business case to deployed model. Working in small teams, you'll tackle a [...]

Stop theorizing and start doing. This hands-on workshop takes you through the complete lifecycle of implementing a practical AI solution, from business case to deployed model. Working in small teams, you'll tackle a [...]